Advertise on Enterprise
Building Relationships: A Philosophy
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Tim
Ventura here from American
Antigravity, and I’d to talk a bit about advertising
on Richard C. Hoagland’s "The Enterprise Mission"
website.
First
of all, "The Enterprise Mission" isn’t like most
websites. It’s got a bit of zest, a lot of class, and most
of all, a pedigree. It’s been online since 1996,
and covers breaking space news in a way that few others can.
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Richard Hoagland
is a celebrity in the alt-science community: his career began in the
1960’s, with his first television appearance as a space consultant
for the Surveyor 1 mission on NBC in 1966. This led to a role working
with Walter Cronkite as the CBS "science advisor" from ’68
to ’72, a NASA consulting role from ’74 to ’79, and
more broadcasting work as a science advisor to CNN in the 1980’s.
His regular appearances on radio now reach an audience of millions,
and he reaches even more through conference appearances and television
specials.
Like most of you,
I first met Richard on Coast to Coast AM. In my case, the old
radio in my first car only picked up AM, giving me a healthy dose
of the Art Bell show every night on my drive home from the fast-food
job paying my way through college. The early days of Coast featured
a lot of experts on alt-science, but Richard Hoagland stood out
from the crowd, and became the show’s featured science-advisor.
I started listening
in 1992, but I didn’t visit online until 1996 – from
one of the rickety 486 workstations in the college library. My
first time on the Internet, Coast to Coast AM was the first website
that I visited – and while most of Art’s guests didn’t
have an online presence, Hoagland’s "Enterprise Mission"
became a regular stop for the news that you’ll never see
on the networks. |
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What I’m
saying is that Richard C. Hoagland has a history – and as any
good Coast fan can attest to, he grows on you over time, and you build
a bond of trust with his thoughts, opinions, and ideas. In a way, for
millions of us Richard’s become a part of the family – and
the Enterprise Mission along with him.
So from my
perspective, Richard’s a unique person, and it means that when
it comes to advertising, "The Enterprise Mission" has some
unique challenges. Our goal wasn’t to simply put up a space to
sell a cheap ad – instead, we were captivated by the "old
time radio" theme, where the host actually introduced and recommended
a product instead of simply going to commercial break.
Typical web-advertising
is commoditized these days: advertising middleware like "Google
Adsense" means that advertisers are never sure where their ads
will be displayed, and websites are never sure which products will be
featured on their site. Sometimes it doesn’t matter, but in the
case of Enterprise we wanted something more…
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So why should you advertise
on Enterprise? The 6.3 million pages we serve a year is one reason
– and our intelligent, dedicated audience is another. The
biggest reason, however, is because our goal is complete satisfaction
for both the audience & the advertiser. After all, if you’re
helping to support our efforts, why should you have to do it through
an impersonal software-interface on a 3rd party website? |
If you’ve
got a product or service to sell, send us an email to find out a bit
more about our advertising policy & rates. If you’re a fan
of Coast to Coast, then you probably already know if it’s a good
fit with our existing audience –but keep in mind that Enterprise
reaches a much larger and more diverse audience than just our Coast
listeners.
Rates & Contact Info
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Interested
in joining the Coast family by advertising on the Enterprise Mission?
You've made a good choice -- so send us an email to find out more
about rates, ad-sizes, and how we can introduce your company's
product to our dedicated online audience today! Email Richard
C. Hoagland for details. |
Non-Profit Ad-Exposure
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Enterprise
Mission's partner, American Antigravity, is currently seeking
non-profit sponsors, who will receive banner-recognition online
to our 2.8 million audience. While our audience is smaller, your
contributions may be tax-deductible, and will help us grow our
breakthrough space organization. Email Tim
Ventura for details! |
Enterprise Mission Statistics
Our Radio Audience
Most websites
are driven by the ebb & flow of audience interest as people surf
from one site to the next on their lunch hour or coffee break. One of
the assets that makes "The Enterprise Mission" unique is that
our audience isn't here just to get somewhere else -- in our case, they
come to play, and they come to stay.
As the science
advisor to Coast to Coast AM, Richard Hoagland has the benefit of regular
appearances on a nationally-recognized radio show several times a month.
Thus, Enterprise is the destination for a national audience interested
in getting the inside story on space science, politics, and technology.
Our visitors aren't just blindly following links to end up at our site
-- in fact, our referral logs indicate that the majority of them are
typing in our URL by hand. These days, that's an honor usually reserved
only for portals like CNN or Google.
We've provided
a recent copy of the Arbitron ratings to help you better understand
the market position of Coast to Coast AM & George Noory in the radio
community, and how it drives traffic & interest to "The Enterprise
Mission" in a way that can further benefit your business. Click
Here for the Arbitron Ratings
Referrals & Contact Info
Want to learn
more? Maybe you don't own a business yourself, but a friend or relative
does. Send us an email to join the Coast family in advertising on the
Enterprise Mission. Email Richard
C. Hoagland
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